Master MoltyFoam Pakistan Crowned ‘Best Brand of the Year' (Home & Living) at Global Digital Awards

Master MoltyFoam, Pakistan’s leading name in comfort and sleep technology, has secured the prestigious “Best Brand of the Year (Home & Living)” award at the 2025 Global Digital Awards. The ceremony, powered by the Pakistan Ecommerce Association (PEA), was held on November 8th at The Nishat Hotel, Lahore, and was dedicated to celebrating digital innovation and brand excellence across various sectors.

The accolade serves as a powerful testament to Master MoltyFoam’s decades-long commitment to delivering superior quality, innovative products, and an unmatched customer experience, seamlessly blending its legacy in manufacturing with modern digital engagement strategies.

The Global Digital Awards is a significant national event that recognizes companies demonstrating exceptional digital growth, market leadership, and customer trust. By being named the top brand in the competitive Home & Living category, Master MoltyFoam solidifies its standing as a household name that continues to evolve with the changing retail landscape.

Mr. Saeed Ansari, speaking on behalf of Master MoltyFoam, expressed immense gratitude and pride in the achievement.

“This award is more than just a trophy; it is a validation of the trust our customers have placed in us for generations,” Mr. Ansari stated. “At Master MoltyFoam, we are driven by the philosophy that a better lifestyle starts with better sleep. To be recognized as the ‘Best Brand of the Year’ in Home & Living highlights the successful integration of our core values, quality, and comfort, with innovative digital pathways that make our products accessible to every home in Pakistan.”

The recognition particularly applauds the brand’s efforts in maintaining market dominance while significantly enhancing its digital footprint and e-commerce operations, a crucial element of the Global Digital Awards criteria. Master MoltyFoam has continually invested in cutting-edge foam technology and ergonomic design, ensuring its mattresses, pillows, and bedding accessories meet the diverse health and comfort needs of the Pakistani consumer. The company emphasized that the victory is a collective effort, extending appreciation to its dedicated workforce, supply chain partners, and, most importantly, its loyal customer base.

“We are proud to be pioneers in the industry, and through initiatives that champion both product excellence and social responsibility, we aim to continually elevate the standards of the Home & Living sector in Pakistan,” Mr. Ansari added. “This honour from the Pakistan Ecommerce Association fuels our commitment to continue innovating and setting new benchmarks for quality and comfort both on and offline.”

Master MoltyFoam’s success at the Global Digital Awards underscores its strategic vision to lead the market not just through traditional retail strength but also through aggressive digital transformation, securing its position as the definitive Home & Living choice for modern Pakistani households.

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